We rebuilt a steel-shipping container into a great party lounge. We placed it on the main roads leading to summer festivals Summer Sound and Weekend Festival for them to be the first to warm up the audience. We gave people the opportunity to relax during their long travels, to be entertained and to prepare for a safe rest before the main event.

The aim of the project was to promote safe recreation. To show that a party without alcohol is a good alternative. A project, where we could let our hair loose and show the entire of Latvia that partying without alcohol is cool. This experience was supported by ONE TOUCH, L’Oreal, JERSIKAS CHIPS and URGO.

Date: June 13 Client: Aldaris Category: BTL, Concept, Design, Production